Lūla

Lūla Rum, born in the heart of Australia’s Sugar Cane Capital, Queensland, is a rebellion against the outdated narratives that have restrained the spirit of rum.

Founded by Jesse Stowers, a visionary breaking free from the dusty associations tied to rum, Lūla is here to inject fun and escapism back into the liquid. More than just a rum, Lūla is the Mrs. Robinson of Rums—a sophisticated addition to your Saturday night repertoire.

Crafted from hand-cut sugar cane, matured for two years in ex-bourbon barrels and oak vats, Lūla redefines the rum category with its smoothness, versatility, and a commitment to changing the way we perceive this renowned spirit. It’s time to elevate your rum experience with Lūla.

Cheers to breaking boundaries and embracing the sunshine in every sip!